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June 29, 2021

Insurance Services Need Text Messaging

Customers of every generation now carry smartphones and are very comfortable accessing the internet from their mobile devices. And most of them are sending and receiving text messages daily as a preferred communication method. Multiple studies have shown that smartphone users are more engaged with text messages than other mobile marketing channels such as email […]

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Article by ken tucker / Text Marketing

June 29, 2021

Business Texting for Insurance Providers

The ease and responsiveness of business text messaging and click-to-call technology provide valuable customer communication tools that customers look for when dealing with insurance companies and agents. If you are an insurance business that still relies solely on emails and phone calls to get things done, it’s time to leverage affordable technology that empowers your […]

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Article by ken tucker / Text Marketing

June 29, 2021

How to Use Instagram for Sales Prospecting in 2021

There are compelling reasons why Instagram should now be at the center of your marketing strategy. It’s far from being just another social network where people share pictures of what they ate that afternoon. Instagram actually sees higher user growth compared to other networks. Users also spend more time on average browsing through posts, feeds […]

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Article by ken tucker / Instagram

June 16, 2021

6 Ways To Personalize Your Marketing, Bob (Kidding!)

One of the things that modern consumers want from digital marketing is personalization, as long as it’s done right (see the title above for an example of how NOT to do it). This can be overwhelming at times, especially for small business owners who believe they don’t have the resources needed to personalize. In reality, […]

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Article by ken tucker / Marketing Guides for Small Businesses

June 1, 2021

Video Marketing For Small Businesses Podcast Episode 37

  In this episode, we discuss Video Marketing For Small Businesses. Video marketing is super hot right now – learn from our panel what you should be doing. [00:00:00.505] – Paul My name is Paul Barthel, and today we’re talking about something that almost every small business owner struggles with and tries to avoid, I […]

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Article by ken tucker / Marketing Guides for Small Businesses, Video Marketing

May 26, 2021

5 Small-Business-Friendly Ways to Improve Your Online Presence

Just how robust is your online presence? Are there plenty of channels that lead possible customers right to your website? Or are you “making do” with a basic Facebook page and a website that looks like it hasn’t been updated since hit counters were all the rage? “Online presence” is a blanket term for both […]

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Article by ken tucker / Online Presence

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