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August 13, 2021

Episode 65: Zach Anderson on Website Lead Capture, Speed of Response, and Text Message Marketing

We talk to Zach Anderson about website lead capture, speed of response, text message marketing, and why you need to text enable your website. Zach has been doing text message marketing for a very long time. Many businesses don’t realize this, but can you text enable your website. 

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Article by Ume Laila / Marketing Guides for Small Businesses, Marketing Strategy, Marketing System, Text Marketing

July 29, 2021

Episode 63: John Janstch, on his new book “The Ultimate Marketing Engine”

Guest John Jantsch, the founder of Duct Tape Marketing and author of the upcoming book “The Ultimate Marketing Machine: Five Steps to Ridiculously Consistent Growth” from Harper Collins. What new ground does The Ultimate Marketing Machine cover that’s different from other marketing books out there? 

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Article by Ume Laila / Marketing Guides for Small Businesses, Marketing Strategy, Marketing System

March 28, 2016

Duct Tape Marketing Consultant Review

I have been a Duct Tape Marketing Certified Consultant for about 15 months now, and I can say that it has been a real game changer for me and my business. The value of joining the Duct Tape Marketing Consultant Network continually amazes me. I’ve been a big fan of John Jantsch and his books, […]

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Article by ken tucker / Marketing System / Duct Tape Marketing, Duct Tape Marketing Consultant Network

March 9, 2015

Marketing as a System

Most businesses have systems for their most important business processes.  Yet many businesses do not have a marketing system in place, even though it may arguably be the most important thing to achieve business growth. So it is important for businesses to view marketing as a system. The Duct Tape Marketing System is an easy […]

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Article by ken tucker / Marketing Strategy, Marketing System, Online Presence

July 21, 2014

How Online Marketing and SEO Really Works

Get Yourself on the First Page of Google! Sound familiar?  How many emails or calls do you get about Search Engine Optimization (SEO) services that will get you on the first page of Google?  You know they’re probably spam, but they just nag at you and make you wonder if it is possible. This presentation was […]

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Article by ken tucker / Advertising, Content Marketing, Lead Generation, Marketing Strategy, Marketing System, Online Presence, Search Engine Optimization, Social Media Marketing

May 26, 2011

Why Your Website is Just the Tip of the Iceberg

Websites are the tangible thing that every business thinks of when it comes to getting their business on the web.  It’s what every client asks for.  The old adage “If you build it they will come” doesn’t apply to websites.  It’s important to realize that the website is just the tip of the iceberg in […]

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Article by ken tucker / Content Marketing, Lead Generation, Marketing Strategy, Marketing System, Social Media Marketing

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