YouTube is the most popular online video sharing platform. It has revolutionized the way people consume video on the internet while empowering individuals to launch their vlogging careers with little more than a camera and an internet connection, wherever they may be. The stats don’t lie. There were over 1.8 billion YouTube users across the […]
Why You Should Always Add Subtitles to your Videos (and How!)
In our multi-tasking world, few of us sit down at our computers to watch online videos. In fact, 75% of all video plays are on mobile devices rather than desktops or laptops. And since we’re watching these videos while we’re on-the-go, a huge number of them are watched with no sound. At work, on […]
In a Micro-Moment Everything Can Change
Google has just released a new report that shows the importance for having a total online presence, including Google AdWords and YouTube video ads. Google’s research on micro-moments shows that people now consume media in a fundamentally different way – in “numerous short bursts of digital activity throughout the day”. This has major implications for […]
When Should You Post on Social Media?
People ask all the time about when they should post content to social media. This is a tricky question, and honestly, I wish my answer was something other than “it depends.” People put content together so potential customers can see it, so it makes sense that they want to guarantee the right eyes are seeing […]
Thoughts on the Social Media Revolution 2011 Video
Here’s a great update on Social Media and it’s impact. There are some pretty amazing stats in this, so check it out! Just to hit a few of the highlights: If Facebook were a country it would be the 3rd largest in the world YouTube is the second largest search engine in the world (Google […]