The challenge many businesses face right now is how to get a strong influx of business. But even when times are good, these are tried and true tactics to generate business fast for most small businesses. What Works to Generate More Business? Here are 4 things that can work really well for most businesses: Reactivate […]
Ken Tucker Appears on Marketer of the Day Podcast
Ken Tucker, CEO and founder of Changescape Web, appeared on Robert Plank’s Marketer of the Day Podcast in January. The topic of his podcast was Content Marketing for Local Search. Ken explains how a small business owner can beat a large national chain by having more flexibility and using local apps instead of local SEO. In […]
Website ADA Compliance – What Is It and Is It Important?
Website ADA Compliance Webinar Recording for the June Monthly Marketing Meetup Presenters Ken Tucker and Richard Veit – Sponsored by the Greater St Charles County Chamber, the OPO Startups, and Changescape Web Speaker 2: Okay. So, thanks everybody for joining us today. basically wanted to, you know, just kind of go over this whole idea […]
The Importance of the Customer Value Journey
The role of marketing is to move prospects and customers seamlessly and subtly through each phase of the “Value Journey”. Digital Marketer has mapped out the 8 stages of the Customer Value Journey. These are the stages that you did your self assessment on when you completed the Value Journey Audit. Haven’t Completed the Value […]
How to Use Micro-Influencers To Grow Your Local Business
What are Micro-Influencers? Micro-influencers are people with a distinct social media presence, typically between 1,000 and 100,000 followers, in a given niche. They know a lot about their area or field of influence and people look to them for recommendations and advice about what matters and what to purchase. Since micro-influencers resemble more of a […]
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